The website Musiikkiala.fi compiles key figures about the size and impact of the music industry.
Music industry organizations provide reliable information on the economic, social, and well-being effects of the music industry through the Musiikkiala.fi website.
The value of the music industry approaches billions annually, made by thousands of companies, organizations, and institutions, as well as tens of thousands of professionals. Statistics and studies of the music industry are produced in several different places, so obtaining a comprehensive picture of the significance of music has been challenging – this is where the new Musiikkiala.fi website provides a solution.
Musiikkiala.fi is primarily aimed at decision-makers in the music industry and other cultural sectors: Members of Parliament, ministers, and civil servants. In addition, the media can easily and quickly access key information about the music industry from the website.
Musiikkiala.fi is divided into four main sections:
- News: This section gathers the most important news about the entire industry from various organizations’ websites.
- Key Figures: This section contains key facts about the industry’s size, economic value, use and consumption of music, and important facts about music professionals from various sources.
- Music Affects: This section contains background articles and columns that analyze the effects and phenomena of the industry behind the numbers.
- Contacts: This section contains contact information for industry experts for further inquiries.
The website allows searches or categorization of content by category, such as whether information is sought about the music industry’s economy, professionals, music consumption, or internationality. Additionally, the site contains downloadable infographics that can be used directly, for example, in presentations or on social media.
The site has its own social media channels on Facebook, Twitter, and Instagram, through which news updated on the site can be followed.
The content of the site is constantly updated, and new information is added as studies and statistics are completed. The official launch will take place in early autumn 2022.
The website is owned by music copyright organizations Gramex and Teosto. Content has been produced by, among others, the Finnish Musicians’ Union, Music Finland, the Finnish Music Foundation (MES), Finnish Music Creators’ Association, Music Producers – IFPI Finland, Finnish Music Publishers, Finnish Composers, GT Music Licenses Ltd, and the Sibelius Academy of the University of the Arts Helsinki. In addition, other available statistics and studies have been utilized on the website.